Abandoned-cart recovery — email, SMS and a discount in sequence

A customer abandons a cart — the scenario sends escalating emails, SMS and a discount, adds them to retargeting and stops the moment they buy.

  • Catches every abandoned cart
  • Reminds by email, SMS and messenger
  • Offers a discount and adds to retargeting
  • Stops the moment the customer buys
WebhookShopify

How it works

To create Microsoft SQL records from Gmail without manual input, use a ready-made scenario.

  1. Starts when: Abandoned Cart Webhook
  2. Then: Workflow Configuration
  3. Then: Normalize Cart Data
  4. Then: Fetch Cart Details
  5. Then: Predict Abandonment Reason
  6. Then: Personalization Engine
  7. Check: Customer Segment Check
  8. If yes: Device Type Check
  9. If yes: Wait 1 Hour
  10. Then: Check Order Status (1h)
  11. Check: Check Order Completed (1h)
  12. If yes: Mark Success - Order Completed (1h)
  13. If no: Generate Email 1 Content
  14. Then: Send Email 1
  15. Then: Log Email 1 Touchpoint
  16. Then: Attribution - Email 1
  17. Then: Wait Until 4 Hours
  18. Then: Check Order Status (4h)
  19. Check: Check Order Completed (4h)
  20. If yes: Mark Success - Order Completed (4h)
  21. If no: Prepare SMS Content
  22. Then: Send SMS with Discount
  23. Then: Log SMS Touchpoint
  24. Then: Wait Until 24 Hours
  25. Then: Check Order Status (24h)
  26. Check: Check Order Completed (24h)
  27. If yes: Mark Success - Order Completed (24h)
  28. If no: Generate Email 2 Content
  29. Then: Send Email 2
  30. Then: Log Email 2 Touchpoint
  31. Then: Wait Until 48 Hours
  32. Check: Check Order Completed (48h)
  33. If yes: Mark Success - Order Completed (48h)
  34. If no: Generate WhatsApp Message
  35. Then: Send WhatsApp Message
  36. Then: Hash Customer Data for Facebook
  37. Then: Add to Retargeting Audience
  38. Then: Merge Attribution - WhatsApp
  39. Then: Merge Attribution - Email 2
  40. Then: Merge Attribution - SMS
  41. Check: Merge Attribution Data
  42. Check: Check Cart Value Threshold
  43. If yes: Notify High-Value Recovery
  44. Then: Fetch Customer History

You can launch this Gmail + Microsoft SQL integration in Scriptera: describe the task in plain words — the scenario is built, launched and monitored for you.