Automatic lead scoring with instant sales alerts

The scenario reads every new lead in Webflow, scores it and writes the score back. Hot leads are pushed to okoCrm instantly.

  • Every lead is scored the moment it arrives
  • Hot prospects never sit in a queue
  • Score and reasoning stored on the record
  • If AI fails, rule-based scoring still runs

How it works

To get Webflow notifications in okoCrm, you don't need a developer: a ready-made scenario watches events and sends messages for you.

  1. Starts when: Trigger: New Lead Created
  2. Then: Normalize & Standardize Lead Data
  3. Check: Guard: Skip Already Processed Leads
  4. If yes: Prepare AI Scoring Context
  5. Then: AI Lead Qualification (GPT)
  6. Then: Validate & Parse AI Response
  7. Check: AI Response Validation
  8. If yes: Merge Valid & Fallback Paths
  9. Then: Hybrid Lead Scoring Engine
  10. Then: Prepare CRM Update Payload
  11. Then: Update Lead Record (CRM)
  12. Then: Prepare Hot Lead Notification
  13. Check: Decision: Is High-Intent Lead?
  14. If yes: Notify Sales Team – Hot Lead
  15. If no: Alert: AI Scoring Failure

You can launch this Webflow + okoCrm integration in Scriptera: describe the task in plain words — the scenario is built, launched and monitored for you.