Lead scoring with automatic routing of qualified prospects

The scenario regularly pulls new leads, enriches them with company data, scores them against your rules and splits them into qualified prospects and an archive.

  • Reps only call leads worth calling
  • Company data is pulled automatically
  • Scoring follows your own rules
  • Rejected leads go to an archive, not the bin
Leads
Set it upScriptera

How it works

To pass leads from Microsoft SQL to Matrix automatically, use a ready-made scenario — no manual copying, no lost leads.

  1. Starts when: Schedule – Every 15 min
  2. Then: Fetch New Leads
  3. Check: IF – Any Leads?
  4. If yes: Split In Batches
  5. Check: IF – Valid Email?
  6. If yes: Wait 1 s (Rate-limit)
  7. Then: Set – Lead Basics
  8. Check: Merge – Combine Lead & Enrichment
  9. Then: Code – Calculate Lead Score
  10. Then: Set – Build Notion Props
  11. Check: IF – Qualified?
  12. If yes: Notion – Create Qualified Lead Page
  13. Then: Code – Build Matrix Message
  14. Then: Matrix Notify – New Qualified Lead
  15. If no: Notion – Archive Disqualified Lead
  16. Then: Clearbit Enrichment

You can launch this Microsoft SQL + Matrix integration in Scriptera: describe the task in plain words — the scenario is built, launched and monitored for you.

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